Simplifying Colombia Aprende for inclusion and equity
How to transform a 17-year-old national platform with millions of users so teachers and students could actually find what they need.
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Senior Product Designer · Medellín, Colombia
I turn complex, high-stakes systems into products people actually understand — from national education platforms to enterprise pricing tools. 8+ years across the public sector and enterprise.
Selected case studies from national education platforms and enterprise pricing tools — where research and information architecture do the heavy lifting.
How to transform a 17-year-old national platform with millions of users so teachers and students could actually find what they need.
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How to enable capabilities in Colombia's rural areas where connectivity is a barrier, not an assumption.
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How to give Pizza Hut franchisees granular control over complex pricing recommendations without eroding their trust in the data.
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How to replace a manual Excel reporting process with an interactive feature that puts KFC franchisees in control of their own performance data.
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Beyond the work, I teach sensory thinking at Universidad de Antioquia, run Alucine — a project on film and culture — and use AI as a thinking partner that sharpens the work rather than replacing it.
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